Wednesday, May 26, 2010

Social CRM - Not Your Father's Customer Relationship Management

I found a interesting presentation from Brent Leary on Social CRM. It is 2 years old ppt but still hold good worth. Brent describes how Obama won the election by using Social CRM, and says:

Traditional CRM + Social CRM = Real CRM

Here's the full presentation file from Slideshare.

View more presentations from bleary.

2 comments:

Intelestream Inc. - CRM Sotware said...

Thanks Bhupendra for sharing this ppt, it is very useful. At intelestream, we wrote a whitepaper on Understanding and Harnessing the Power of Social CRM, and can be read at http://www.intelestream.net/en/lp-cp-socialcrm.html

Rahul said...

Its really very great post.thanks Bhupendra for sharing the information.i like it very much.

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